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Oklahoma State Football

Big 12/Bowlsby Issue Statement, but Those Statements Are Becoming Hollow

July 26, 2021
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STILLWATER – Roughly three hours after Oklahoma and Texas made it official that they intend to depart from the Big 12 Conference by taking the first step of announcing that they would not extend their grant of rights to television revenue to the Big 12, the Big 12 Conference office responded with a statement. The move by OU and UT was symbolic of saying we are leaving. The statement from the Big 12 and commissioner Bob Bowlsby was a response. That has been the habit too much for Bowlsby and the Big 12 to react and not be proactive and it looks like it is going to cost all 12 schools a conference home. 

“Although our eight members are disappointed with the decisions of these two institutions, we recognize that intercollegiate athletics is experiencing rapid change and will most likely look much different in 2025 than it does currently,” stated Commissioner Bob Bowlsby.  “The Big 12 Conference will continue to support our member institutions’ efforts to graduate student-athletes, and compete for Big 12 and NCAA championships.   Like many others, we will use the next four years to fully assess what the landscape will look like in 2025 and beyond.  The remaining eight institutions will work together in a collaborative manner to thoughtfully and strategically position the Big 12 Conference for continued success, both athletically and academically, long into the future.”

Kevin Jairaj-USA TODAY Sports
It looks lke Bowlsby is losing his conference.i

Bowlsby has been in the business for a long time as a student-athlete, administrator, athletic director at several schools, and then as commissioner of the Big 12. He realizes that with the actions of Oklahoma and Texas all of the other schools are also looking out on the conference landscape for their future home and with the future at stake they can’t afford to wait around for whatever band-aid Bowlsby can come up with for the Big 12.

Southeastern Conference commissioner Greg Sankey might have issued a warning shot in his “State of the SEC” address which opened the SEC Football Media Days in Hoover, Ala. last week. Read this line from his address and see if you don’t agree he was signaling that the SEC is going to carve out its own future with no regard for the other conferences. 

Vasha Hunt-USA TODAY Sports
Sankey making his address at the SEC Media Days. He knew OU and Texas were coming his way.

“We have to move forward and produce legally defensible, relevant, results and regulations,” Sankey said seemingly recognizing that the NCAA and maybe even a compact number of like conferences can’t govern college athletics. “We must recognize the expectations, demands, and pressures that are present on the campuses of this conference are not uniform across all of Division I and expectation every conference to come together to debate and discuss and produce effective decisions for everyone is not our modern reality. We must begin to adapt.” 

This is a statement that comes from a man that has his eye on pushing his conference to the front and not waiting for circumstances to dictate to the SEC and its membership what is going to happen.

It’s time in the Big 12 to adopt that attitude. The attitude shown by the commissioner of the conference that is for all reality is helping to close down the Big 12.

Discussion from...

Big 12/Bowlsby Issue Statement, but Those Statements Are Becoming Hollow

6,677 Views | 14 Replies | Last: 3 yr ago by CaliforniaCowboy
TUSKAPOKE
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Just wasting time....Bowlsby is just trying to make the payday last as long as possible. He might as well be at home in his recliner. His leadership failed the B12 because he was always trying to please the two leaving. Bowlsby had the chance to be aggressive last year and raid the PAC-12 for their best and make the first move for the realignment. Since he did not make the B12 more solid we know who was really in charge. His paychecks need to stop ASAP. FAILURE!!!
Orangeheart72
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I assume to keep options open and prepare for the inevitable negotiations with OU and UT, this has to be the Big XII's public stance. To say we're changing the conference teams or dissolving the conference likely means OU and UT are no longer contractually bound to their prior Big XII member provisions.
CaliforniaCowboy
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sounds more like what the SEC always says... we play by our own rules, so stop trying to penalize us as we look for unfair advantages.

TeaTownCowboy
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It ain't that difficult, Donothingsby! Start by talking with Houston, SMU, Nebraska (you never know now that discoTEX is gone!), Arkansas, Cincy, UCF, USF, Boise St, BYU, and Memphis. Not saying any of them will bite or be invited but START the process....hello, McFly?
Danny Deck
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I think you can start having those conversations, but it's moot until you're sure there will be a conference to have them join. Hopefully there won't be, or it isn't one we're in.
CaliforniaCowboy
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TeaTownCowboy said:

It ain't that difficult, Donothingsby! Start by talking with Houston, SMU, Nebraska (you never know now that discoTEX is gone!), Arkansas, Cincy, UCF, USF, Boise St, BYU, and Memphis. Not saying any of them will bite or be invited but START the process....hello, McFly?
I agree... hopefully we can save the conference and grow it into one of strength. Go to 16 teams immediately.

This is the only decent option, IMO.
NJAggie
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He really can't talk to anyone about anything beyond 2025. No one can since we don't have a TV contract or anyone to even negotiate with.

First order has to be to find a TV partner. I'd say start with CBS or NBC. ESPN & FOX are both happy with what they have, and may not be good with letting any of our schools in to their properties.

It looks very likely OU & UT will pay the buy out and leave by 2022 (ESPN is willing to work out payments of the LHN money to the Big XII). If they get that money the rest of the schools could bring in 2 schools for partial shares, and use the $160M buyout as a fund to build their own streaming platform (or heck just buy massive amounts of Disney stock and be a hard a** stock holder).

Push double hard for the 12 team 6 champ playoff. With the projections that triples the payouts then you can add that to a TV package for 8-12 teams depending on what your network partner wants, and go from there.

If you can do that you have a decent chance to stay slightly north of where the current contract runs.

But they have to stick together until they get the last of that buyout money. So we'd have 2-5 years to look at options, and find it works or find a new place to go.

If you can't find a TV partner do what you have to to secure your $20M buyout share and find a new home.
Danny Deck
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How do you figure this gets us anywhere close to the current contract?

From what I've seen, current contract gets us about 40 million. That's going to be reduced to somewhere around 10 million without OU and Texas and no team is going to come anywhere close to replacing them. Tripling the CFP money gets you to 18 million split in the conference.

If we have to stay in the Big 12, we're in a world of hurt.
CaliforniaCowboy
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we're in a world of hurt either way.... if what you claim were true (we're only worth $9 mil/team each), then why would any other conference want to add us, and hence reduce their money payouts?

there seems to be a whole lot of fuzzy math being thrown out there to support some of these opinions.


NJAggie
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Danny Deck said:

How do you figure this gets us anywhere close to the current contract?

From what I've seen, current contract gets us about 40 million. That's going to be reduced to somewhere around 10 million without OU and Texas and no team is going to come anywhere close to replacing them. Tripling the CFP money gets you to 18 million split in the conference.

If we have to stay in the Big 12, we're in a world of hurt.
First this is an if we can't get in a P4 league scenario, not our best option.

If we can't do that IF CBS or NBC (or TNT or anyone else out there) is interested in a college football property where you only have 8 teams so that the overall cost is low, but the split is relatively high.

So a single game package should get you about 14 games at 4-6M each so say $80M. The playoffs bonus pay is the $6M you brought up but it also paid the conference about $20M in base money so that goes to $60M. Then the participation amount would probably be say $20M for the first round, and you'd get more if you advanced. We could still talk CCG if we wanted and that would be $20M minimum. Then get one decent bowl tie in and even if you had to reduce it $20M. So with just that you're at $200M, then you add $60M from streaming rights on the platform you built with the buyout money and your at $260M. or about $35M a team.

Is it the $90M you'd make in the SEC? No but it's enough to keep you viable.

TV partner might want to have us add BYU and one other. BYU has a good track record of drawing fans, and it would make a great addition to the streaming platform. UCF might not be bad as eventually the 50K a year graduating from that school will want to watch some UCF sports. If you did maybe you tried to sell a second set of games to CBS sports channel for say $40M. But, you still need to keep enough to keep the streaming platform with an inventory. Not to mention all replays and other programming.

It's won't be easy, but it can be done.
CaliforniaCowboy
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those are some pie-in-the-sky numbers..... if I were to guess, I'd say they're likely twice as high as what might be possible.

The AAC makes $9 mil/team right now with their recent contract. If we could get to around $20 mil each I think we'd be golden.

... and UCF, only has 60,000 undergraduates, and have about 15,000 new alumni per year, not 50,000.

with that UCF number that can be looked up, being so far off.... I'm really squinting to bring your other numbers into focus.
NJAggie
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Well it looks like the Big XII finally identified the biggest jerk in the room, and have taken action.


NJAggie
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The Statement is pretty bold, it states they have proof ESPN was involved in the OU/UT move, and that at least one other school has been approached by ESPN to assist in a move.

SEC may not have a vote tomorrow. OU & UT may now have to go through the legal battle before they can make a move anywhere.
CaliforniaCowboy
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we already have the ESPN playoff, and the ESPN lead demise of the Big East... and the ESPN Longhorn network departure of half the old Big12....

I'm surprised it took this long to try and throw the money changers out of the NCAA temple
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